pricing based on value

We believe that every project should be priced based on the value it brings. We use an algorithm that we trained to assess in five key project areas—each weighted—to determine a final value-based estimate.

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dragonfly-theory@gmail.com

Based in Fort Wayne, Indiana

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How Our Pricing Works

Our value-based pricing model is designed to ensure transparency and fairness. By evaluating both long-term brand effects and immediate project outcomes, we tailor each estimate to reflect the true value your project brings.

We trained an AI model to understand the key parameters of every project and give them a value.

Overall Brand Impact (Long-Term)
Project Impact (Short-Term)
Complexity
Efficiency Gains
Scope

Our pricing formula aggregates these factors into a final estimate.

Once scope of project is entered, this is all calculated within a matter of minutes.

This ensures a fair and consistent approach to pricing - where projects with higher scores and greater value command a premium price, and projects with less value are also priced accordingly.

If you have any questions or would like to discuss further, please feel free to reach out.

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1. Overall Brand Impact (Long Term)

Measures how a project shapes your brand identity, reputation, and long-term market positioning.

Explanation: A high Overall Brand Impact score indicates that the project will create lasting differentiation in your market.

2. Project Impact (Short-Term)

Captures the direct, tangible outcomes of the project, such as operational improvements, revenue growth, or enhanced customer experience.

Explanation: This parameter focuses on the immediate benefits you can expect from the project.

3. Complexity

Reflects the level of difficulty and resource investment required for the project.

Explanation: Factors include technical difficulty, business investment, intensity, problem-solving, and integration challenges.

4. Efficiency Gains

Evaluates the operational or workflow improvements that the project delivers.

Explanation: Projects that drive significant process optimizations or automation benefits receive a higher Efficiency Gains score.

5. Scope

Quantifies the size and extent of the project, including the number of deliverables, the scale of your business, and overall project breadth.

Explanation: A larger project involving multiple channels, more decision-makers, and more overall deliverables will score higher.